Canada’s Population 2022 growth: 1 million!

This CBC report has a lot to say.

Pick your numbers – they’re all powerful and there are plenty to go around.

The CBC reported that Stats Canada said on Wednesday, “Canada’s population increased by more than a million people for the first time in history in 2022……. Total population grew by a record 1.05 million people to 39.57 million in the 12 months to Jan. 1, 2023, and about 96 per cent of the rise was due to international migration”

Simply put. We grew by the most ever, and 96% of it was international migration.

Well. Wow.

We here at CulturaliQ have been adjusting our timeline referencing in recent years. We find that we aren’t communicating in the future tense much anymore. Yes, we have projections from the government out to 2041 that we use for some customer forecasting but when it comes to discussions about these changes and their effects on Canadian consumer realities – we are talking about today. The effects are occurring today.

New Canadians. New patterns and beliefs and hopes and dreams. New needs for goods and services. New passions for Sport and leisure recreation.

Every once in a while, we allow ourselves the indulgence to milk an overused bit. This report is reason enough. Here goes.

The best time to alter your business planning for the changing face of the Canadian population was a few years ago. The 2nd best time is today.

My staff and I have a few styles of pitch decks built out for various industries. I may just replace them with the link to this article. Here it is.

https://www.cbc.ca/news/canada/canada-record-population-growth-migration-1.6787428

Published: March 24, 2023

John

John Stevenson

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